free keyword Research Tool
13 min readFeb 21, 2022
Complete Serpstat Review: Is It Really A Worthy SEO Tool 2022
Reading time: 13 mins 5 sec Today we will see the complete Serpstat review. In today's time, this is the best affordable tool if we specially talk about competitor research. If you are really looking for a very good competitor research tool. So according to me, you should read this review very carefully and completely. In this, I have explained everything about this tool in-depth for you guys, in its features, pros and cons, and many more. If you are not using the competitor research tool for your blog yet, then you are wasting your time. If you start using this tool in the initial days itself then you can save a lot of your time and money. If you are in a highly competitive niche, then you will definitely need such a tool. As it is very important for you to know your competitors to reduce the competition. So far I have tried to find in the online world the competitor research tool. In which Serpstat according to me is the best tool I have found so far. It can get your business to grow very quickly. And it is by far the best competitor research tool in the market. The biggest feature of his tool is that it focuses a lot more than SEO. Along with this, its pricing is also very affordable, which anyone can buy very easily. So let's start this Serpstat reviews Here starts a complete Serpstat review but firstly What is Serpstat? Serpstat was founded in 2013. When it was first created, there was only a keyword research tool. But in today's time, it is a complete SEO tool kit. There are more than 5,00,000+ people using it all over the world today. You can easily use this tool for SEO, PPC, and content marketing too. It gives you very great features such as: - Keyword Research - Backlink Analysis - Page audit - SERP crawling - Text analysis - Keyword rank tracking - Site audit - Competitor Analysis - Keyword clustering Is Serpstat really a good tool? It is absolutely right to say that this is a very good tool. It has about 6 billion+ keywords in its database, moreover, new ones are being added with time. Also here are some Serpstat numbers: - 6+ billion keywords - 1.30 billion domains - 4+ billion search suggestions - 200+ Google database - 9 Yandex database - 1.30+ billion keywords in SERP Apart from this, its pricing plans start from just $55/month, I get you a lot of features. Serpstat Features: We have already said that this is a very good tool, but if we talk about its features. Then it has lots of such features, with the help of which you can easily create SEO strategies and use them effectively. Below is a list of some such features which you can easily see at this tool: - Keyword research - On-Page audit - Market intelligence - Competitor analysis - Content marketing - Track domain and keywords - Backlink research - Rank tracking - Search analytics - PPC analysis - Access to reports Let us now talk about its features, due to which you can understand it very easily and deeply. Domain Analysis: With this keyword research tool, you can do very good competitive keyword research. Once you enter the URL of a domain, you get information about all the keywords ranking related to that URL. In this tool, you get to know very easily which keywords of a URL are being ranked on Google. Apart from this, it also tells you all the keywords of the same URL that have been used so far. You also get to know how many page views a month is generating on your website. No tool other than Google Analytics can give such monthly pageviews accurately. But the specialty of this tool is that it keeps this information in front of you very easily. You also get information about the top page of that website. This gives you a complete list of pages that are generating high traffic for that website. For this, only you have to enter the URL of that website and you will get complete information about its top pages in the search engine. If you get the information of all the keywords of any website, then you will find some that are also generating high traffic but are of low competition. These keywords can also prove to be very useful for you if you work on them properly. So your website can also rank easily. There is also the option of a backlink overview in which you get to know how many backlinks are to any particular page. In this, along with the organic traffic trend graph, you also get a list of top competitors on the SERP (search engine result page). Missing Keywords: Through this feature, you can easily find their words on the keywords on which your work is also ranking in the top 10 results of the competitor. Once you enter the URL of any website and click on it. Then you get to know all its keywords on which it is ranking but you have not worked on it yet. You have to write articles on your website or blog by taking their words, due to which maximum traffic can come to your website. When you start writing blog posts, you must check your five competition results. You should definitely pay attention to their keywords, apart from this you should work on their missing keywords. When you start using this type of missing keyword in your content, then you can get a huge advantage in the competition. SEO Research or Serpstat website SEO checker: With SEO Research, you can easily find out on whose word any website is ranking. Apart from this, your particular URL can also be removed from the information of its keywords. You get volume, CPC, position, and other data about the keyword. It becomes very helpful when you have done the keyword data of your competitor. Start using it in your new blog. We know that users of western countries pay more for anything. That's why when we have creamy customers in the US, UK, Aus or Canada, then they prove to be very important for us. In this tool, you also get the facility that you can get this information very easily through the country-specific Google database. You can easily get the database information of any country in the world. Whatever keywords come in front of you are filtered through this tool. Which depends on the aspect such as: - Search Volume by Google AdWords - Domain position - CPC - Number of results - Competition Level - Misspelled keywords - Duplicate position - URL When we talk about its filter feature, it is a very powerful feature as compared to other competition research tools which are running in the market right now. Let me tell you that in this you can add condition scores along with so many filters. Which can prove to be absolutely perfect for your blog post. Once you have mastered how to narrow down a keyword. So no one can stop your blog or website from being ranked SERP. With the Competitor Keyword Research feature, you get an SEO tool that comes with the domain vs domain feature. You can use this feature in such a way that you can analyze multiple domains simultaneously in it. In this feature, you get one more advantage that you get to know about the keywords of your competitors. On which you are not working and if you work then you can easily rank. Apart from this, you also get to know the common keywords of many URLs on which their website is ranking. This is a very powerful feature to know which topic you can cover and move ahead in the competition. You get a tree view in it, with the help of which you can easily check the position of any page. With the help of this, you can improve on those who are not performing well on the SERP (search engine result page). Text Analytics Tool: We all know that Serpstat is an all-in-one SEO toolkit. Which has recently added a new feature to this tool kit for its war called Text Analytics. This feature is part of the word clustering of this toolkit, both of which are related to each other. This means that if we want to analyze text, then we have to do word clustering before that. Besides, what else does text analytics do? It tells you deeply by analyzing the content of your website. And at the same time, it also tells you about the content of your competitor's website. To understand it in more easy language, text analysis optimizes the content of the page easily. In which you do not use anyone word but a group of clusters. It optimizes your page according to the search ranking. Not only does it tell you about the rank of the top 10 results in Google search. But it also gives you overall information about all the keywords related to the content. It has the most important keywords, due to which you decorate your entire content. - Title - Heading level - Body level In this, you can easily optimize the existing pages of your website as well as future blog posts. PPC Research: Firstly PPC means "Pay Per Click". PPC advertising means advertising. PPC research is very useful for those who want to run Google Ads. In this, you get to know about the paid competition. In this, you can find out about his work on that keyword, on which he is advertising. With the help of this feature, you can find out whatever gaps are there in the PPC campaign and work on them. Due to this both your money and time can be saved. This feature is very similar to that of SEO Research. As you know, there are organic keywords in it. In the same way, you get to know the keywords on which paid advertising can be done. In PPC research, there is a domain vs domain feature, with the help of which you can do a comparison between any two or more domains. The PPC is useful only for those people who want to bring traffic to their website through paid ads. Keyword Research: If you have any idea in your mind about which you want to write something on the blog post of your website. So all you need is the right kind of keyword research for that. When you search for your main keyword in this tool. Then you also get relevant keywords around it, which you can easily use in your article. Apart from this, you also get to know about the trends of his world, this data is obtained by Google Trends. When you look at its trend graph, you can easily find out the keyword on which you are going to create your content. Whether he is beneficial only for you or not, or maybe beneficial in the future. Apart from this, you get to know 20 organic competitors of his word. Backlink Analysis: With the help of this tool, you can also easily find out the data of the backlinks. It also has its own metrics which is also called SDR (Serpstat domain rank). This is exactly the same as Moz's domain authority matrix. In this, you get to know about any web page according to its quality of backlinks. You get to know about the keyword on the top page. You can also easily find out the anchor text of any backlink. Because of this, you get an idea of how many backlinks your competitor has. When you do backlink building for the website, it gives you this skyscraper technique. Rank Tracker: Rank tracker is also available in this tool. Because of this, you can easily locate your domain for any keyword. With the help of this feature, it also helps you to track your link building. When you do link building, then you should know whether it is giving you results in the right way or not. In this, the position of your domain is seen by refreshing daily for any keyword. The ranking of your website is seen by the position graph. In which you get to know which of your keywords are top gainers and top losers. After knowing all this, it becomes very easy for you which of your content is performing very well. And which content needs SEO. If you have purchased any other tool for keyword tracking, if you have this tool then you do not need to buy any other tool. Site Audit: With the help of this feature, you can do complete auditing of your website very easily. Apart from this, you can easily remove the on-page SEO mistake of anyone separate page and fix it later. In this, you see the On-Page SEO error of your website such as - Page error - Header tag usage - Meta description - Page speed - Duplicate content - Duplicate title - Redirection - Accessibility etc Considering all these factors, Serpstat has created an SDO score for your website. If you have to keep good on-page SEO of your website. So you need to make sure that your SDO score is between 80 and 90. Apart from this, you also get suggestions for on-page SEO, which you can improve and rank the site more. If you want to do a site audit for your client, then there is an option to export the site audit in which you can easily mail your report in pdf format. Why is the Site Audit feature so unique? The biggest reason why people in the world use Serpstat so much is its site audit feature. In which you can easily audit your website daily. If there is any issue or error on your website, then you come to know by mail. Which you can easily fix and remove SEO for all technical issues. The most important thing about its side audit feature is that it gives you recommendations. What does it mean? It simply means that when you find any error in the Serpstat site audit feature. With that, you get recommendations to correct it. Apart from this, you also get the recommendation on which page the error is. What are the errors that Serpstat finds? All of your website's technical and SEO problems. It finds all of them very easily, you can fix them very easily. Here are some such errors that you can easily find. - Page status code - Server parameter - Loading speed - 301 redirect - Indexing - Title & heading - Meta tag & description - Backlink Serpstat Pricing When we talk about its pricing, there are 4 types of its pricing plans available in Serpstat. - Lite - Standard - Advanced - Enterprise Lite - $55/mo Standard - $119/mo Advanced - $239/mo Enterprise - $399/mo 1. Lite: This is a starter plan that supports 4,000 queries /day. In this, you can see 10000 results/ reports and 15,000 tracked keywords. In this, you also get premium features like missing keywords. Apart from this, you can do more than 1,50,000 pages, which is a better option at this price. This plan can prove to be an important plan for any newbie content creator. 2. Standard: In this plan, you get reports on 5,000 queries/day, as well as 30,000 results. In this, you get premium features such as cluster research and missing keywords. With the help of its API, you can track more than 60,000 keywords. In this, you can audit 4,00,000 pages. You can also add expert team members to it. This plan is for those content creators who have grown a little, and want to take their career to the next level. 3. Advanced: In this plan, you get all the things of the standard plan. In which you can report on 8,000 queries/day and 50,000 results. In this plan, you can audit 1,250,000 pages. In this, you can add an extra 5 members. This plan becomes a comfortable plan for most small businesses and agencies. 4. Enterprise: This plan is the most expensive plan of Serpstat, in which you get all kinds of facilities. In this, you can easily report on 12,000 queries/day and 75,000 results. In this, you can audit about 2,500,000 pages. You can add an extra 7 members to this plan. In this, you also get access to white label reporting. This plan can be considered a good plan for a big agency and big business. Pros & Cons Just as anything has advantages, it also has disadvantages. It is just like there are two sides to a coin. It also has both advantages and disadvantages. First of all, I will tell you about its benefits. After that, we will talk about its disadvantages. Pros: -In this, you get an all-in-one affordable SEO tool kit. -Its user interface is really very easy to use. -In this, you get a better option of site audit, with the help of which you can easily fix the inside of your website. -In this, you get keyword clustering, due to which you can easily find many content ideas. -You can know the ranking of your competitor. -You can also track the position change of the domain. -In this, you also get free plans. Cons: -In this, they do not have such a large database of keywords and competitor keywords. -Apart from this, their keyword data is not as accurate. How to get Serpstat free trial - First of all, you have to create an account on Serpstat, you can use your Gmail or Facebook account for Serpstat login. -After that when your account is created, you have to click on "I have a trial coupon". Where you have a profile on your account, there you get a "7 days free trial option". - When you click on the Activate button, it will ask you for your mobile number. On which you will get the authentication code number or OTP. By entering that code you can get a 7 days free trial. Conclusion Today we did a complete Serpstat review and know how this tool can be useful to us. It gives us a great SEO tool kit in which we can do site audits as well as competitor analysis on the job. It gives us the report of the number keyword as well as the crawling report of our website. If you want to buy any tool for a backlink then my recommendation is Serpstat. Because in this you do not need to pay separately. When you buy this for the first time you think it is too expensive. But as it makes your work easier and you get success. So later you also feel that this tool is a tool for your work and it is a matter of work to invest money in it. It is better that we find the backlinks of all the blocks of the world than we see only the backlinks of our competitors. Which is of our use, due to which we can rank our website. When you get to know about the complete strategy of your competitors. So you can make a good strategy from them, which raises your ranking and also helps you to earn money. This is a very good tool to see the strategy. Due to this, you can get success in your blogging career. I hope you liked this review. If you want, you can comment below as well as you can tell me about your needy friend. You can also follow my other article www.seowithsunny.com.